

Blue Ice was approached by a successful Teesside-based Search Engine Optimisation company who had found our website via Google.
They wanted a competitive quote for developing a website for one of their new clients – a midlands based private hire taxi firm.
They commissioned Blue Ice to develop a new website for the taxi company and WordPress was chosen to be the software of choice to power the new website.
The taxi firm’s new website benefits from a striking design using the company’s red and black colour scheme.
The home page has a large, prominent slideshow which showcases the most important services on offer (coach hire, school runs etc.) and the switchboard telephone number is prominently displayed in the header of the website.
Every page of the website has a detailed contact form in the right sidebar to capture relevant information from prospective customers – including their name, telephone number, pick up location, drop off location, date and time. This form is generating up to 10 enquiries per day at the time of writing this case study.
In total there are 11 pages on the website and deployment of a blog for the latest news and musings from the taxi firm. Additional pages can be added very easily by either the SEO company or the taxi firm.
